What are the main institutional barriers to
Saudi Arabia’s economic and social reform?
by
Advisor:
Abstract
Saudi Arabia holds a future vision for the country leading it to face many challenges and grasp opportunities of which will be discussed within this study. The country is trying to shift from its dependence on revenues from oil to have a more liberated society than its current conservative environment. The leader ship has observed the change in international market of energy which will affect its dilemmas, therefore, they must take action to provide opportunities for it people and make the economy more sustainable. The kingdom political dynamics play a he role in being a barrier to reform the country.
Table of Contents
Introduction………………………………………………………………………………………………. 4
Regulations and laws…………………………………………………………………………………..6
Marketing……………………………………………………………………………………………………7
Vision 2030 – backed by the government………………………………………………….10
Introduction
Kingdom of Saudi Arabia, covering the majority of the Arabian Peninsula, is the largest country in the Middle East with about 2,150,000 kilometers squared. 1932 was the year Saudi was founded by king Abdul-Aziz (also known as Ibn Saud) and since then the country has been ruled by a monarchy where his descendants have been inheriting his seat up till nowadays since this form was stated within their basic law, in 1992. Since king Abdullah has taken part in leading the country, he took on initiatives on several levels from social to economical to modernize the kingdom. He wanted locals to take part in the workforce rather than hiring a large percentage of foreigners, wanted to provide a higher role for woman by providing opportunities in the workplace and worked on attracting and encouraging foreign investment into the country.
The country is considered a leading producer and exporter in oil and natural gas. Petroleum was discovered on March 3rd, 1938 and since then had a real impact on the worlds’ oil and gas reserves. However, the kingdom has a vision till the year 2030, introduced in 2016, that it wants to implement a set of socio economic reforms. The company grew to realize that it cannot only depend on oil for income, since when oil was affected globally, for example when global oil price was low in 2015-2016, the country’s revenue decreased significantly leading the government to cut subsidies on several sectors such as water and electricity, compensations provided to employees in public sectors were affected, and lead to new laws and taxes be imposed. One of the main focuses has drifted to enhance tourism and increase attractions for visitors from all around the world to attend. Moving along this direction triggers various challenges encountered to apply and maintain skills that are necessary to sustain tourism practices such as focusing on training and educating a proper amount of resources. This paper will focus on how and what the kingdom might struggle with to implement the reforms.
Saudi Arabia hosts the most religious events and places. One of the annual events held is the hajj, Islamic pilgrimage in mecca, of which in a year alone has around 16-17 million visitors. Touristic areas also include red sea diving, Hijaz and Sarawat mountain and several ancient ruins in addition to conducting many events and inviting multinational artists to perform of which contributes to generating up to $25 billion.
Regulations and Laws
The kingdom is considered as an Islamic country with Islamic laws strictly enforced. Their traditions, culture, practices and customs must be respected. It is better not to offend those laws and regulations as such actions may be considered illegal specifically in occasions such as the holy month of Ramadan of which penalties may be imposed. They have a tough mentality related to the religious aspect and intend to convert non-Muslims into Muslims. It is fair to note that the authority does not mind bringing in texts or books related to other religions as long as it is practiced and used privately and for personal use.
As of September 28, 2019, Tourist e-visa has been launched and alongside new regulations have been published specifically to maintain public behavior and decency of which it is mandatory for visitors of the kingdom to familiarize themselves profoundly. Public display of affection, gestures and language that is disrespectful and even taking pictures or videos is not permitted without taking permission. Tight fitting clothing or revealing clothing is not acceptable. Noting that female travelers are not obliged to wear the traditional abaaya or robe, it is required to dress discreetly specifically in the shoulder and knees areas.
One way Saudi started displaying liberation was the act of allowing females to legally obtain and have a driving license to drive their cars, scooters and motorbike with guides from authorities to be able to attain and use it.
Severe Penalties are taken upon people with homosexual relations, adultery and being transgender. If the authorities figured this out about a person, penalties are enforced since it is considered against their Islamic beliefs and laws.
Penalties imposed or might lead to being imprisoned are the following actions which hold high consequences; possession or trade in alcohol, foreign medicine without prescriptions, possession or display of pornographic material, smuggling drugs, photographing governmental buildings and military installations, holding 2 passports, being involved in dispute with companies or individuals whom are Saudis may lead to being prevented from leaving the country until resolved, it is considered as highly red zone and illegal to criticize the government, royal family, Saudi Arabia’s flag in anyway specifically not publicly which might light to prison, penalty or even deportation for foreigners.
Another practice that might affect the society from being widely open is that many venues, restaurants, gyms and swimming pools are segregated since women cannot use the same facilities as men or swim in front of men in public beaches which Is forbidden although it is included in the vision 2030 to be implemented and have gender-mixed bathing.
There are many occasions celebrated worldwide such as valentine’s day however, it is very discouraged in the kingdom to the extent that the government bans sale of flowers, gifts or anything red related to the occasion.
Marketing
Marketing is defined as the process of which individuals or groups acquire what they want through generating, offering and exchanging products of value to other groups and individuals. Traditional advertising is being taken over by event marketing which is growing a rate of three times. Event sponsorships expenditures are increasing mainly through sales promotions, marketing communications and mix advertising.
Event Marketing can be introduced as brand promotion which is considered to be part of experiential and content marketing. Experiential and content marketing can be explained as that experiential marketing can be viewed as corporate storytelling which furthermore engages the audience while content marketing simply brings together brands message and interactive components. A desired outcome will be reached once the targeted audience are living it as a live environment and can feel what the marketers are trying to deliver. Since it mainly relies on the emotions and human brain activity. People usually remember what they feel and experience therefore emotional stimulus significantly affects the appearance of the product and service. As psychologists have proven, certain information or facts are remembered better by the brain once stimulated with emotions. Therefore, it is more memorable to experience something which will stay in the receiver mind. This is why event marketing is considered as incorporating elements from advertising, point of sale and sales promotions of which people are receptive. Companies are using this form rather than others since they observed its alternative to chaotic mass media and can reach narrow lifestyle groups whose consumption behavior can be linked with local events.
Events types can be illustrated as follows:
Large audience are attracted by entertainment arts and cultures. (examples are musical concerts, performance of celebrities, release of movies.
International sports men and women are attracted by sporting events properly organized.
Meetings and exhibitions are considered competitive specially if the participants have high profile.
Try to differentiate a product or service than that of competitor and ensure it is unforgettable.
Events such as fundraising lead to companies’ higher profile.
It is important to incorporate normal life events such as anniversaries, marriages and festivals.
Events can build proper awareness about launching new products effortlessly once used as part of a planned strategy including place, time and proper communication aiding in correlating the client’s brand personality and brand identity.
How event marketing is used in the Kingdom
By 2020, the kingdom has begun to become the essential destination for events within the middle east. As the exhibition manager at Informa middle east. Amar Daginawala said ‘’The Kingdom’s exhibition and events industry is on the rise, and the Saudi Event Show is an ideal platform for events and entertainment industry professionals to learn about the advancements and how to overcome any challenges they are experiencing in the market, The Show will provide participants with an opportunity to understand the latest trends driving the local events industry, meet and learn from the thought-provoking industry leaders and attend informative seminar sessions.”
GEA, General Entertainment Authority, are constructing a framework in order to provide entertainment services in all cities across the kingdom.
According to GEA,’’ the Kingdom will invest $64 billion in the entertainment sector over the coming decade, which proves the huge market potential for everyone in the events and entertainment industry. Saudi Arabia is the region’sjlargest untapped market in terms of events and entertainment. Therefore, advancing the MICE and entertainment sector is one of the major parts of the Kingdom’s Vision 2030 reforms. The Kingdom is targeting to increase household spending on entertainment and cultural activities inside the country from 2.9 percent to 6 percent by 2030, according to its Vision 2030 National Transformation Program. The Saudi Event Show will feature more than 25 seminars and entertainment sessions, keynote speeches and panel discussions, covering everything about the Kingdom’s event industry, including market updates, visas and regulations, trends, eSports events, catering, marketing, the latest event tech, and much more. The participants will also get the chance to connect with more than 2000 events and entertainment professionals and 50 innovative exhibitors from across the industry including organizer’s entertainment professionals, marketing, PR and creative specialists, operations experts, event technology and solution providers, regulators and other stakeholders.’’
Vision 2030 – backed by the government
Mohammed bin Salman, Saudi Arabia’s crown prince, revealed vision 2030 in the year 2016 as a platform of reform both socially and economically away from oil, and to attract foreign capital in addition to creating jobs for its citizens.[supanova_question]
COM333 Individual Assignment 3 (8 points) **Instructions: To complete this assignment, you may refer to the textbook, the notes,
COM333 Individual Assignment 3 (8 points)
**Instructions: To complete this assignment, you may refer to the textbook, the notes, or other resources, but need to complete it individually. Assignment will be due on iLearn by Monday, November 29 at 11pm. No late assignment will be accepted. Your analysis should be no longer than THREE pages, double-spaced, and typed.**
We have discussed multiple methods to study audiences and consumers, including survey, experiment, focus group, and secondary research. Please compare and discuss the advantages and disadvantages of each method.[supanova_question]
Stage 2: Process Analysis Before you begin work on this assignment, be
Stage 2: Process Analysis
Before you begin work on this assignment, be sure you have read the Case Study and reviewed the feedback received on your Stage 1 assignment.
Overview
As the business analyst in the CIO’s department of Maryland Technology Consulting (MTC), your next task in developing your Business Analysis and System Recommendation (BA&SR) Report is toconduct a process analysis. This will identify how the current manual process is working and what improvements could be made to the process that would be supported by a technology solution.
Assignment – BA&SR: Section II.Process Analysis
The first step is to review any feedback from Stage 1 to help improve the effectiveness of your overall report and then add the new section to your report. Only content for Stage 2 will be graded for this submission. Part of the grading criteria for Stage 4 includes evaluating if the document is a very effective and cohesive assemblage of the four sections, is well formatted and flows smoothly from one section to the next. For this assignment, you will add Section II of the Business Analysis and System Recommendation (BA&SR) Report to Section I. You will conduct an analysis of the current hiring process and present information on expected business improvements. This analysis lays the ground work for Section III. Requirements of the BA&SR Report (Stage 3 assignment) which will identify MTC’s requirements for a system.
Using the case study, assignment instructions, Content readings, and external research, develop your Section II. Process Analysis. The case study tells you that the executives and employees at MTC have identified a need for an effective and efficient hiring system. As you review the case study, use the assignment instructions to take notes to assist in your analysis. As the stakeholders provide their needs and expectations to improve the process, identify steps that could be improved with the support of a hiring system. Also look for examples of issues and problems that can be improved with a technology solution.
Use the outline format, headings and tables provided and follow all formatting instructions below.
Begin with your Section I (Stage 1 assignment) and add Section II. Apply specific information from the case study to address each area along with relevant supporting research.
II. Process Analysis
Hiring Process
At the beginning of this section, write an introductory opening sentence for this section that addresses what the complete table provides. Refer to Week 3 and 4 content on processes and analyzing process improvements. Additional research can expand your knowledge of these areas.
The first step in analyzing the process is to document what the current process steps are and who is responsible for doing them. Therefore, the table provides the current steps in the manual hiring process provided by the case study. Remember, a process is a series of steps to perform a task; therefore, think about what the users are doing as part of the hiring process. Retain the as-is process steps provided; do not remove or revise these. Complete the second column by identifying the stakeholder responsible for this step based on the interviews in the MTC Case.
The next step is to identify how a hiring or applicant tracking systemcould improve each step in the process and how the business will benefit from that improvement. For each of the as-is process steps provided, complete the To-Be Process column in the table.indicating how this step in the process will be done using the hiring or applicant tracking system.For each process step, the statement should be concise and include an action verb and align with improving or replacing the current manual, as-is process step provided. Then complete the Business Benefits of the Improved Process column by explaining how this part of the process can contribute to the overall business strategy– think at a higher level than the specific process step. Review the examples provided in the Hiring Process table. For each to-be process step, identify the result of using the system, as shown in the two examples. While it is truethat the system will speed up each step of the process, think about how MTCwould benefit more strategically from using an automated system to perform that step.
The first row and last rows have been completed for you as an example and must be retained and not revised.Be sure your table contains a total of 12 steps. Use the examples to help you provide clear to-be process steps and business benefits. Your responses should be written in complete sentences.
MTC Hiring Process
As-Is Process
Responsible MTC Position
To-Be Process – How the system Will Support and Improvethe hiring process
Business Benefits of Improved Process (Align with MTC’s overall business strategy and needs.)
Recruiter receives application from job hunter via Postal Service Mail.
Recruiter
EXAMPLE PROVIDED – (Retain text as #1 but remove this label and gray shading in your report)
System will receive application via on-line submission through MTC Employment Website and store in the applicant database within the hiring system.
A more efficient submission process decreases time needed to receive and begin processing applications. This will present a positive image to potential employees and help MTC compete for top IT talent.
Recruiter screens resumes to identify top candidates by matching with job requirements from job description.
Recruiter forwards top candidates to Administrative Assistant via interoffice mail
Administrative Assistant forwards candidates’ resumes and applications to hiring manager for the position via interoffice mail.
Hiring Manager reviews applications and selects who he/she wants to interview.
Hiring Manager sends email to Administrative Assistant on who he/she has selected to interview and identifies members of the interview team.
AA schedules interviews by contacting interview team members and hiring manager to identify possible time slots
AA emails candidates to schedule interviews.
Interview is conducted with candidate, hiring manager and other members of the interview team.
Hiring Manager and Interview Team
Interview is conducted with candidate, hiring manager and other members of the interview team. (Hiring System is not used for this step.)
n/a
AA collects feedback from interviews and status of candidates
Hiring manager informs the AA on his top candidate for hiring
Administrative Assistant prepares offer letter based on information from recruiter and puts in the mail to the chosen candidate.
Administrative Assistant
EXAMPLE PROVIDED – (Retain text as #12 but remove this label and gray shading in your report)
System enables AA to prepare job offer letter by storing the offer letter template and information on each candidate; allows AA to select information to go into letter and put it into the template, which can then be reviewed and emailed to the candidate.
More efficient offer process presents positive image to applicants and decreases time needed to prepare offer letter, and enablesMTC to hire in advance of the competition.
B. Expected Improvements – As noted in the case study, there are a lot of manual processes, overwhelming paperwork, difficulty scheduling interviews, etc. related to MTC’s current manual hiring process. A technology solution can address many of these issues. For each of the areas listed in the table below, provide an example of an issue from the case study and how a technology solution could be used to improve that area. Issues and improvements should be addressed in 1-2 clear, complete sentences with information incorporated from the case study. The first one is provided as an example.Note: This is not about the stakeholders’ wishes or expectations for the new system but identifying the current issues they have. Some may be explicitly stated in the interviews and for others you may need to apply some critical thinking. (Provide an introductory sentence and copy the table and insert information within.) For explanations of these areas, refer to Week 4 content on analyzing process improvements.Additional research can expand your knowledge of these areas.
Area
Current Issues
(from the Case Study)
Improvements
(due to use of technology)
Collaboration:
EXAMPLE PROVIDED
(Retain text but remove this label and gray shading in your report)
The Hiring Manager states that recruiting is only one area he is responsible for and he isn’t as responsive to HR as he could be. Therefore, he counts on the Recruiters to help manage the process and keep him informed.
Current manual system causes considerable communication breakdowns and takes additional effort and time to stay on top of the hiring process.
An efficient system with all information in one place, easily accessible via a dashboard, and updated in real time could make his recruiting job easier; and he could devote time to effectively working collaboratively and proactively with HR on his staffing needs.
Communications: Explain how a hiring system could improve internal and external communications
Workflow: Explain how a hiring system could improve the MTC hiring process by providing a consistent structure for each participant to perform his/her part in the hiring process.
Relationships: Explain how implementing an enterprise hiring system could foster stronger relationships withapplicants/potential employees.
Formatting Your Assignment
Consider your audience – you are writing in the role of anMTC business analyst and your audience is MTC and your boss, the CIO. Don’t discuss MTC as if the reader has no knowledge of the organization. Use third person consistently throughout the report.In third person, the writer avoids the pronouns I, we, my, and ours. The third person is used to make the writing more objective by taking the individual, the “self,” out of the writing. This method is very helpful for effective business writing, a form in which facts, not opinion, drive the tone of the text. Writing in the third person allows the writer to come across as unbiased and thus more informed.
In Stage 2, you are preparing the second part of a 4-stage report. Use the structure, headings, and outline format provided here for your report. Use the numbering/lettering in the assignment instructions as shown below.
II. Process Analysis
Hiring Process
Expected Improvements
Begin with Section I, considering any feedback received, and add to it Section II.
Write a short concise paper: Use the recommendations provided in each area for length of response. It’s important to value quality over quantity. Section II should not exceed 3 pages.
Content areas should be double spaced; table entries should be single-spaced.
To copy a table: Move your cursor to the table, then click on the small box that appears at the upper left corner of the table to highlight the table; right click and COPY the table; put the cursor in your paper where you want the table and right click and PASTE the table.
Ensure that each of the tables is preceded by an introductory sentence that explains what is contained in the table, so the reader understands why the table has been included.
Continue to use thetitle pagecreated in Stage 1 that includes: The title of report, company name, your name, Course and Section Number, and date of this submission.
Use at least two resources with APA formatted citation and reference for this Stage 2 assignment. Use at least one external reference and one from the course content. Course content should be from the class reading content, not the assignment instructions or case study itself. For information on APA format, refer to Content>Course Resources>Writing Resources.
Add the references required for this assignment to the Reference Page. Additional research in the next stages will be added to this as you build the report.The final document should contain all references from all stages appropriately formatted and alphabetized.
Running headers are not required for this report.
Compare your work to the Grading Rubric below to be sure you have met content and quality criteria.
Submit your paper as a Word document, or a document that can be read in Word. Keep tables in Word format – do not paste in graphics.
Your submission should include your last name first in the filename:Lastname_firstname_Stage_2
GRADING RUBRIC:
Criteria
90-100%
Far Above Standards
80-89%
Above Standards
70-79%
Meets Standards
60-69%
Below Standards
< 60%
Well Below Standards
Possible Points
Stakeholder Identification
Identification of a logical stakeholder based on the case study
Generally,1 point per stakeholder.
9-10 Points
10 stakeholders correctly identified as derived from the Case Study.
8.5 Points
10 stakeholders correctly identified as derived from the case study or logical assumption.
7.5 Points
Minimum of 8 stakeholders correctly identified as derived from the case study or logical assumption.
6-7 Points
Fewer than 8 stakeholders correctly identified as derived from the case study or logical assumptions; and/or contains significant incorrect information.
0-5 Points
Content missing or extremely incomplete, did not reflect the assignment instructions, demonstrated little effort, is not supported with information from the Case Study; and/or is not original work for this class section.
10
To-Be Process Analysis
Analysis describes how the system will supportand improve the hiring process
Generally, 0-3 points per to-be process step. Both quantity and quality evaluated.
27-30 Points
To-Be Process step improvements clearly relate to corresponding As-Is Process step and fully explain how the system will support it; demonstrates sophisticated analysis.
24-26 Points
To-Be Process step improvements relate to corresponding As-Is Process step and explains how the system will support it; demonstrates effective analysis.
21-23 Points
To-Be Process step improvement is provided for each As-Is Process step and an explanation is provided for each.
18-20 Points
Fewer than 10 To-Be Process step improvements and/or explanations are provided; and/or contains significant incorrect information.
0-17 Points
Content missing or extremely incomplete, did not reflect the assignment instructions, showed little or no originality, demonstrated little effort, is not supported with information from the Case Study; and/or is not original work for this class section.
30
Business Benefits of Improved Process
Explains how each step in the process can contribute to the overall business strategy
Generally, 0-2 points per improved process step. Both quantity and quality evaluated.
18-20 Points
Business benefits for all 10 process steps are fully explained; demonstrates sophisticated analysis.
16-17 Points
Business benefits for all 10 process steps are explained; demonstrates effective analysis.
14-15 Points
Business benefits for all 10 process steps are included.
12-13 Points
Business benefits for fewer than 10 process steps are provided; and/or contains significant incorrect information.
0-11 Points
Content missing or extremely incomplete, did not reflect the assignment instructions, showed little or no originality, demonstrated little effort, is not supported with information from the Case Study; and/or is not original work for this class section.
20
Expected Improvements
Issues from case study and improvements due to technology in areas of Communication, Workflow, and Relationships
Generally, 0-7 points per area. Both quantity and quality evaluated.
18-20 Points
Issues and improvements for all 3 areas are fully and correctly explained; demonstrates sophisticated analysis.
16-17 Points
Issues and improvements for all 3 areas are explained; demonstrates effective analysis.
14-15 Points
Issues and improvements for all 3 areas are provided.
12-13 Points
Issues and improvements for fewer than 3 areas are provided; and/or contains significant incorrect information.
0-11 Points
Content missing or extremely incomplete, did not reflect the assignment instructions, showed little or no originality, demonstrated little effort, is not supported with information from the Case Study; and/or is not original work for this class section.
20
Research
Two or more sources–one source from within the IFSM 300 course content and one external (other than the course materials)
9-10 Points
Required resources are incorporated and used effectively. Sources used are relevant and timely and contribute strongly to the analysis. References are appropriately incorporated and cited using APA style.
8.5 Points
At least two sources are incorporated and are relevant and somewhat support the analysis. References are appropriately incorporated and cited using APA style.
7.5 Points
Only one resource is used and properly incorporated and/or reference(s) lack correct APA style.
6.5 Points
A source may be used, but is not properly incorporated or used, and/or is not effective or appropriate; and/or does not follow APA style for references and citations.
0-5 Points
No course content or external research incorporated; or reference listed is not cited within the text.
10
Format
Uses outline format provided; includes Title Page and Reference Page
9-10 Points
Well organized and easy to read. Very few or no errors in sentence structure, grammar, and spelling; double-spaced, written in third person and presented in a professional format.
8.5 Points
Effective organization; has few errors in sentence structure, grammar, and spelling; double-spaced, written in third person and presented in a professional format.
7.5 Points
Some organization; may have some errors in sentence structure, grammar and spelling. Report is double spaced and written in third person.
6.5 Points
Not well organized, and/or contains several grammar and/or spelling errors; and/or is not double-spaced and written in third person.
0-5 Points
Extremely poorly written, has many grammar and/or spelling errors, or does not convey the information.
10
TOTAL Points Possible
100
Stage 2: Process Analysis03/17/2020 3[supanova_question]
FORMULATION 1 Formulation Formulation Hilton Worldwide is considered one of the global
Writing Assignment Help FORMULATION 1
Formulation
Formulation
Hilton Worldwide is considered one of the global leaders in the field of hospitality as they hold at least 3800 pieces of property distributed across 88 countries. Most of these properties are owned by the Hilton corporation and therefore are managed by independent managers while others are franchise owned. The brand has its target on both travelers as well as corporate employees and in that case most of their property is strategically located to bring nab a good chunk of their potential clients. Service differentiation is regarded as one of the most significant strategies when it comes to the hotel business. Hilton Hotels in that case, make it their goal to ensure that the services that they offer to their clients are above average standards. Hilton Worldwide therefore have several strategies put in place to ensure that they remain competitive in the market even though there are some existing strategies that will no longer work.
Hilton has several direct competitors who include Starwood Hotels, Marriott Hotels, Choice Hotels International and also Intercontinental Hotels. With each of these hotels having more than 20% of the market share, it is clear that they all have their own strategies that they use to keep the competition going. The hospitality industry thrives in customer loyalty and that means that when a particular brand is loyal towards its customers, they are more likely to stay as opposed to shifting to other brands. To do this, Hilton Worldwide has the Hilton Honors program whereby they aim to build customer loyalty. Once guests have enrolled in the program, they get an opportunity to be part of travel rewards that allows them to have added revenue opportunities in the future. The program also makes sure that their guest experiences are enhanced. It is the desire of each guest to know that they are being taken care and the more Hilton shows this, the more its guests become satisfied.
In order to have a competitive edge over other bands in the market, one has to understand the ways in which they will compete for the advantage. The hospitality industry has a vast market with plenty of ideas to be explored. The main aim of the industry is to make sure that they have a diversified portfolio that they will be attractive to its customers. In that case, the corporations need to ask themselves different questions in relation to their services including who, what, why and later how. The question ‘who’ focuses on the customer segments in which they will be serving and that is reinforced with the next question that focuses on what the needs, wishes and desires of the customer are and the manner in which they will be satisfied. The other question involves having to understand why these needs have to be satisfied and, in most cases, it is in relation to the goals that the corporation needs to achieve. Once these has been determined, the final question emerges on how the needs will be satisfied.
There consists of two business strategies that can be used to strategically position a company. The initial strategy is the differentiation strategy that focuses to create a higher value for its customers compared to the other parties in the competition. This is done by ensuring that certain products and services with unique features are availed to potential customers keeping in mind that the costs are kept at the minimum. The other strategy involves creating similar value for customers. A cost leadership strategy involves delivering products and services to customers at a more efficient price which in that case is a low price. When prices are lower than that of your competitors, it is almost obvious that more clients will be attracted to the offers given by the corporation. Both strategies require different strategic positions which in turn increases the chances of a firm to gain competitive advantage over others. A proper business strategy in that case is more likely to lead to a competitive advantage which gives firms the opportunity to perform different activities than their rivals or perform similar activities differently.
The existing strategies that are being employed by Hilton Worldwide are more likely not to work in the current market anymore. This is because there are several improvements that are being made on a daily basis by other brands in the industry. This because most company brands focus on emulating other brands in the market instead of using different differential strategies. A company that makes use of a different differential strategy can achieve an advantage over its competitors as long as the value that they are creating is greater than the value their competitors have. the hospitality industry has an array of opportunities for each individual and therefore, there is enough room for competitors to focus on different strategies that better their brands. It is not uncommon, however, for companies to have strategies that have little or no value to them. In that case, when these strategies are employed, it is unlikely that they will serve their purpose.
The differentiation strategy aims to add unique features that will increase the value of goods and services offered to consumers. When consumers get to perceive that the value of the goods and services, they are interested in are higher, they will be willing to pay a higher amount for the product. Therefore, to make sure that the current strategies will work, the corporation needs to make sure that they infuse value to their strategies. Thereafter, they will have to come up with a way in which they will have control over the prices associated with their differential strategies. A company that is able to offer products and services that are differentiated at a controlled price will easily control the market share. This is because they will be offering quality product and service for a price that is considered appropriate by their customers. In that case, Hilton Hotels should ensure that they come up with differentiated strategies at a reasonable price that will be attractive in the market.
For a company to remain competitive, there are differentiated strategies need to be put in place. There consists of two business strategies that can be used to strategically position a company that include focusing to create a higher value for its customers compared to the other parties in the competition. The company could also make use of the cost leadership strategy that involves delivering products and services to customers at a more efficient price which in that case is a low price. Strategies that are not inclined to benefit the market by offering customers value services with at a reasonable price are most likely not to work. The differentiation strategy aims to add unique features that will increase the value of goods and services offered to consumers. When consumers get to perceive that the value of the goods and services, they are interested in are higher, they will be willing to pay a higher amount for the product.
References
Rothaermel, Frank T. Strategic management: concepts. Vol. 2. Dubuque, IA: McGraw-Hill Education, 2018. https://onlyassignmenthelp.com/index.php/2021/11/27/sociology-question-3/ [supanova_question]
Due Date: August 30, 2021 Topics for Ethics Presentation Your task is
Due Date: August 30, 2021
Topics for Ethics Presentation
Your task is to present a 5-minute talk on the topic that was picked by you. Your topic should convey useful or interesting information to the audience. Research is necessary. On the day of the speech, submit 1-2 pages double spaced-typed, outline of your speech (with attached works cited page). The paper is to be handed in just prior to delivering the speech. You should research the basics of one of the following topics to present and teach to the class in a lively and entertaining way. You may use PowerPoint, acting, music, quotes, or whatever it will take to present to the class. Try to incorporate some ideas that we discussed in class into your presentation. Think creatively.
Note: You do not have to do both parts. You can choose to do part I or part II.
Part I
Plato
Aristotle
Socrates
Kant
Rene Descartes
John Locke
Thomas Hobbes
Friedrich Nietzsche Your task is to present a 5-minute talk on the topic that was picked by you. Your topic should convey useful or interesting information to the audience. Research is necessary. On the day of the speech, submit 1-2 pages double spaced-typed, outline of your speech (with attached works cited page). The paper is to be handed in just prior to delivering the speech. You should research the basics of one of the following topics to present and teach to the class in a lively and entertaining way. You may use PowerPoint, acting, music, quotes, or whatever it will take to present to the class. Try to incorporate some ideas that we discussed in class into your presentation. Think creatively.
You should conduct your research on one of the individuals from above.
In your paper, you should answer the following questions regarding the person that you picked:
You should only provide a brief background on the person history and accomplishments.
What impact did the person have on the field of ethics?
What is the person ethical theory/perspective?
Do you agree or disagree with his ethical perspective? Why or why not?
How is the person ethical perspective relevant to modern society?
What makes your philosopher unique and interesting?
What were the things that really stood out for you about this person?
Or pick one of the following topics:
PART II.
Wealthy nations should have a responsibility to provide refugees of other regions of the world with shelter.
Humanity should think about colonization of the rest of the galaxy.
Parents who allow their kids to consume fat food that leads to the increased level of childish obesity must be treated as abusers and be penalized.
The compulsory education system is a type of immoral mental control over the youngest representatives of the population.
Do the rich deserve to have what they have?
Is donating organs morally justified?
Should you report on your friend if he/she commits a crime?
Are the benefits worth the risk of taking performance enhancing drugs for a competitive edge?
The ethics of cloning.
The rightfulness or wrongfulness of euthanasia.
Why is abortion moral or immoral?
Is the death penalty just or unjust?
Should our conscience determine what actions are morally right and morally wrong?
Is acting morally necessary for happiness?
Would it be ethical to get a brain implant that gives you perfect memory?
The ethics of the use of animals for fur or food.
GUIDELINES
Provide a ONE/TWO PAGE outline. This should provide a basic content of your topic.
Introduce the basics in terms that your classmates will understand.
Use examples to clarify points. This is difficult material.
Presentation should be informative and engaging.
Provide a Bibliography using APA style.
Basic Presentation Outline
When giving an oral presentation, it is a good idea to have an outline. An outline helps to:
ground you
keep you on topic
remember all of your main points
An effective outline is just that – an outline – not the entirety of what you want to say.
Points on an outline do not need to be whole sentences, instead use cue words that represent ideas. This way you can easily glance at your paper and know where you are in your presentation and where you want to go next. Each person should adapt their outline to match their presentation and train of thought.
Every presentation ought to have an introduction, a body consisting of main points and ideas, and a conclusion. This structure should be represented in your outline.
Use your introduction to greet your audience and tell them what you are about to cover.
The body of your presentation contains the bulk of your talk: your main ideas and supporting points.
The conclusion briefly restates your main point and concluding statements. Be sure to wrap up neatly, a nice way to do this is by thanking your audience.
(Always ask: What should we do concerning this issue and why? What are the philosophical, ethical, and conceptual questions which must be answered if this issue is to be resolved?)[supanova_question]
– Assessment 1: Infographic (750 words equivalent) Content Material A Excellent >80
– Assessment 1: Infographic (750 words equivalent)
Content Material
A
Excellent >80
B
Good 70-79
C
Satisfactory 60-69
D
Poor 50-59
N
Very poor <50
Preface [5]
Excellent overview of the main body of work
Good overview of the main body of work
Satisfactory overview of the main body of work
Poor overview of the main body of work
Inadequate overview of main body of work
Task 1: significance of the SDGs for improving global health [20]
Succinct explanation; clear links to purpose of goals, targets and indicators
Good explanation; links to purpose of goals, targets and indicators
Satisfactory explanation; some links to purpose of goals, targets and indicators
Limited explanation; few links to purpose of goals, targets and indicators
Inadequate explanation; minimal links to purpose of goals, targets and
indicators
Task 2: relationship between SDG 3 and four other SDGs [25]
Concise articulation of relationships between Goals; benefits of integrative approach cogently presented
Good articulation of relationships between Goals; benefits of integrative approach highlighted
Satisfactory articulation of relationships between Goals; benefits of integrative approach broached
Limited articulation of relationships between Goals; benefits of integrative approach lacking
Minimal articulation of relationships between Goals; benefits of integrative approach not presented
Task 3: Action of SDG 17 contributing to SDG 3 [25]
Excellent example of action and support to achieving SDG 3
Good example of action and support to achieving SDG 3
Satisfactory example of action and support to achieving SDG 3
Limited example of action and support to achieve SDG 3
Example of action and support unclear to achieve SDG 3
References (10)
Referencing and in-text citation is consistently accurate using APA 7 style; used up-to-date academic references
Referencing and in-text citation is mostly accurate using APA 7 style; used mostly up- to-date academic references
Some errors in referencing and in-text citation using APA 7 style evident; used some up-to-date academic references
Many errors in referencing and in-text citation using APA 7 style evident; academic references not up-to-date
Referencing not systematic or missing
Content Organization and Layout (10)
Logical and easy to follow; ideas well connected; creative use of visuals (e.g., diagrams, tables, icons)
in all 3 tasks
Rational organising; ideas flowed from one to another; good visual illustrations in all 3 tasks
Fairly organised; flow of ideas somewhat smooth; satisfactory visual illustrations in 1- 3 tasks
Content not well organized; poor visual illustrations in all tasks
Minimal content organizing; does not demonstrate capability in creating infographic
Quality of Writing (5)
Mature use of vocabulary with clear and concise written communication. No errors in spelling and grammar
Minor errors in grammar, spelling and punctuation. Good writing style
Some errors in grammar, spelling and punctuation. Writing style less fluent
Word choice hinders comprehension. Many spelling, grammatical and punctuation errors
Significant spelling, grammatical and punctuation errors. Difficult to comprehend material presented[supanova_question]