Also note that the timing ofthis case is right now. Therefore, any current information you know or find that isrelevant to the topics discussed in the case may be considered and used in formulatingyour responses to the assignment questions.ASSIGNMENT QUESTIONS:1.Assess the macroeconomic forces shaping the global football industry.Tip: In answering this question you should use the classic PEST framework and analyze four broad categories of major external factors (political, economic, social and technological) that are set to influence business operations in the global football industry in a post-pandemic world.2. Assess the attractiveness of the football industry in Europe.Tip: In answering this question you should apply Michael Porter’s classic Five Forces framework (power of suppliers, power of buyers, rivalry, threat of new entrants, threat of substitutes) in order to analyze the competitive environment of players in the football industry in Europe and assess the attractiveness of the industry in a post-pandemic world.3. How has digitalization changed the game pre- and post-COVID-194. What are three crucial challenges that Agnelli faced? What key priorities should the club focus on to lead in the industry in the aftermath of the pandemi